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nollywood

The booming Ghanaian movie industry and its challenges

Posted by abocco on Sun, 01/31/2010 - 06:20 GhanaThink Managing Executive

Blog culled from Mightyafrican.blogspot.com

Ever since my brother sent me that text saying 'A Sting In a Tale' was a bomb, I had been waiting to see it myself. On the second day of my latest Ghana trip, I saw the movie being sold on the streets of Accra. I was caught in two minds. The movie was premiered in November and VCD copies are already being sold? Well, I really want to see this movie, so it's great that now I could buy a copy. A lot of movies were being sold by different hawkers, in fact those selling ASIAT were everywhere. A few other interesting movies were being sold too. If you doubted whether making movies in Ghana was a 'bad' business, doubt no more. It still may be a home video business, but it pays. For some, it pays handsomely. There are a few things that have to be checked to sustain the industry so it doesn't enter the doldrums again in the near future.

Take Agya Koo for instance. He appeared on the scene a few years ago and is one of the biggest movie stars in Ghana. Do a quick search of Agya Koo on Youtube and you'll see how popular he is. Ghanaian movies have proliferated through different websites and have developed strong followings amongst Ghanaian communities abroad. I hear that before Agya Koo signs on to do any movie, he's paid 3000 Ghanaian Cedis (GhC) upfront, which is about $2100. Sounds like a small amount, but he's only on set for about 3-4 days. Yes, $2100 for 4 days of work. In Ogyakrom (or sikakrom). In Ghana. After the movie is done, he pockets another 1000 GhC. Agya Koo (Kofi Adu) probably appears in one or two movies per month, if you follow Ghanaian movies closely enough, you'll know it's true. Do the math.


The story of the Ghanaian movie 'industry'

Posted by abocco on Wed, 09/24/2008 - 10:01 GhanaThink Managing Executive

Blog entry culled from MightyAfrican's Blog
Many years ago, we used to have movie cinemas in Ghana. When movies were being advertised, they will say - showing at Rex Cinema, Roxy Cinema, among others. These days we don't hear that anymore. When that guy with the loud voice is promoting the new Agya Koo movie and the new Van Vicker flick, you are directed to the same stores that distribute Ghanaian music for you to buy the latest movies. There is everything wrong with this trend, but let's go back to see how we got here in the first place.

When I was in Presec around 2001, Ghanaian movies were up and coming. We had movies like Stab in the Dark, Stab in the Dark part 2, Ripples, Diabolo, You can't laugh, Who killed Nancy, among others. Some of our major actors even joined forces with Danny Glover and Omar Epps in 'Deadly Voyage'. We were encouraged by the productions. We had movie houses like Harry Laud Productions, Miracle Films, Venus Films, among others. Ghanaian movies were lauded, they were interesting and people actually wanted to watch and buy them.